The Utility of Islamic Imagery in the West

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The long history of encounters between Western civilization and Islam has produced a tradition of portraying, in largely negative and self-serving ways, the Islamic religion and Muslim cultures. There is a lot of literature cataloguing (and sometimes correcting) these stereotypes.

It is not my intention to rehash this corpus here, though I do rely upon some of the more important works. What I want to do instead is focus on a particular dimension of these encounters, and examine why the West has consistently constructed and perpetuated negative images of Islam and Muslims. My focus will be on the utility of Islamic imagery in Western civilization.

Most people seem to be familiar with stereotypes and negative imagery of Arabs and Muslims-indeed, some are so firmly entrenched that the consumers of these images are unable to distinguish them from reality.

At the same time, many people have an idea how these images come about (books, television, speeches). But by looking at the cultural history of Islamic-Western encounters from the perspective of utility, I am able to locate the correlations between imagery and political economy. Western image-makers, including religious authorities, political establishments, and corporate-media conglomerates, conceptualize for their consumers images of Muslims and/or Arabs in sometimes amusing and other tunes cruel or tragic ways. Upon closer examination, these images seem to serve essential purposes throughout the history of Western civilization. At times these purposes are benign, at others quite sinister. Often, there are tragic consequences for Muslims resulting from the socio-political climate fostered by images. Focusing on the dimension of utility can help to reveal some
ties between imagery and action.